Elxr Juice Lab

UX/UI, Art Direction, Identity

Realized a branding for a superfood providing cold-pressed juices, protein-dense and plant-based mylks, tonic waters, the brand is located in Toronto.

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The client wanted a strong, modern, colorful and sporty identity while highlighting the natural ingredients with health in mind. Running with the theme of a “modern apothecary” we landed on a strong word mark that lends itself to themes; health, nutritional science and the elements - periodictables.

The client wanted a strong, modern, colorful and sporty identity while highlighting the natural ingredients with health in mind. Running with the theme of a “modern apothecary” we landed on a strong word mark that lends itself to themes; health, nutritional science and the elements - periodictables.

The client wanted a strong, modern, colorful and sporty identity while highlighting the natural ingredients with health in mind. Running with the theme of a “modern apothecary” we landed on a strong word mark that lends itself to themes; health, nutritional science and the elements - periodictables.

The client wanted a strong, modern, colorful and sporty identity while highlighting the natural ingredients with health in mind. Running with the theme of a “modern apothecary” we landed on a strong word mark that lends itself to themes; health, nutritional science and the elements - periodictables.

The client wanted a strong, modern, colorful and sporty identity while highlighting the natural ingredients with health in mind. Running with the theme of a “modern apothecary” we landed on a strong word mark that lends itself to themes; health, nutritional science and the elements - periodictables.

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To underline and enhance their products, we preferred nude backgrounds tones and large impactful typefaces.

To underline and enhance their products, we preferred nude backgrounds tones and large impactful typefaces.

To underline and enhance their products, we preferred nude backgrounds tones and large impactful typefaces.

To underline and enhance their products, we preferred nude backgrounds tones and large impactful typefaces.

To underline and enhance their products, we preferred nude backgrounds tones and large impactful typefaces.

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